Sorry, I've been swamped!!....

How often have you heard or used this "excuse" for not responding to someone?
"I am sorry but I have been swamped!"   Swamped is a   term used to describe a feeling.  It is a feeling brought about by overwhelmed thinking.   When we use this phrase on others,  deep down we feel it will gain us sympathy, and acknowledgement of our stressful situation.

 Have you heard or used these phrases " I'm feeling down" or   " I can't seem to do anything right"?
Have you ever worked on a project with someone that simply complained about the job, the boss, or co-workers? Perhaps they go on to say how they can "never get everything done".   When your surrounded by it, you soak it in and start to believe it, and pretty soon, you find you are also a  "victim" in the "habit" of "being swamped", and find you are never getting things completely done.

Forget your bad habits, Try embracing these terms "Get over it"  Rise above it", even "I'm on top of it!"

 Look at the words you use to communicate.   Make a list of phrases that you use frequently, if your spending your time and energy talking about why you can't do things,  I bet you have a long list of things that are not getting done.

When you create your list of priorities for the day, is there realistically enough time to complete the tasks you have on the list?  Or, do you need to need to make modifications to realistically complete the tasks in a high quality way that you feel good about?

 Communicate with others on your team  who depend upon you to complete the task(s) by a specific time, or if you need help learning how to better manage your time, put your ego aside and bring in a professional to help you move out of this "phase" of not accomplishing.

  Sometimes life  does toss in delays and distractions.  How you choose to handle them will affect your success, and your relationship with those you interact with.

How have you gotten out of "being swamped?" let us know in the comment section-

References: Swamped:

How you gonna love somebody else?

"Honey, if you can't love yourself,
            how the hell you gonna love somebody else?"
- RuPaul Glamazon entertainer  

Do you love your product or service?

Does it excite you?  
Think about the last time you purchased something that really made you feel:  cool, hip, efficient, skinny, smarter, or super excited? 
*Extra bonus if what ever it was made you feel ALL those things!).  

Whether buying the latest technology tool, to having the cool ride you have always dreamed about when you are parting with your hard earned cash, especially for a big ticket item, you are doing so because something has REALLY motivated you to do it. Ideally your motivation isn't because the washing machine has suddenly gone ka-put.

If your product or service doesn't make you feel excited, then it certainly wont make your customers feel that way either.

Some people prefer easy,  you can spot them a mile away, they expect they, their product, or idea will be discovered and wealth will rain down upon them.  When it doesn't, they are bitching,   making a great deal of noise and waste energy, yet never do anything about it. 
 If your not creating-your not moving forward and certainly will be frustrated by staying stuck in the same place day after day, after month, after year...

If your tired of being comfortable and standing in the little circle, labeled "your comfort zone"  
Take action right now by joining others who want to create and move forward and if your ready I can  connect you with someone that provides solutions for creative minds like yours.


Putting it all together! (the Creative Process)

The final installment on our month long series focusing on  “the Creative Process”  featured in  weekly installments to help creative business owners-

As we approach the pinnacle the next stop through the creative process is- 

CONCEPTION:  By combining our identity, inspiration and vision, committing our intention, and creating a design, model, or outline to form our creative expression. Our idea’s are conceived and in this mix of idea’s and intentions a creative “baby” given life-it may be expressed in acting, or in a new song, new item in your merchandise line, or exploring a new creative genre, like painting, fashion design, or ??? your imagination is  limitless!

CONSUMPTION:  Once we have gone through all these steps to put our creative babies out into the world then what?  We want everyone to love our babies as much as we do!  We dream of the masses loving what we have created, and imagine thousands, even millions of copies of our “creative babies” to be in the hands and hearts of “our people”.

WHAT’S NEXT?  At the end of every cycle stop and review.  Every process and step in that process is filled with learning opportunities, keep what works, and don't repeat the same mistakes again,
 as artists we have a duty to ourselves to diligently work at evolving and improving our craft.
 Are their any steps in the creative process that you feel you need to clarify or develop further?  If you look at yourcreative pyramid, if you are not starting with a strong sense of identity and how you relate to your market, it will have a direct impact on everything you hope to build upon.

Let’s step away from the pyramids and charts and look at actual example of the creative process in work with a local  San Francisco bay area artist named
Nkechi  (pronounced N-Kay-Chee) an artist, having worked as a actor, singer/songwriter/ model, she is now exploring painting as part of her creative journey.  I sat down with Nkechi  after her audition for the X-Factor to discuss her evolution as a artist,  The journey of accepting herself as a creative, and what it was like going through the audition  for a Network Television show.

(TE)How did your background help you prepare for an open casting call event?
(N)-As an actor and model I am used to the “waiting” part of long auditions.

(TE)What was your inspiration for auditioning for the X Factor?
(N)My sister suggested it. And then I decided to highlight the obvious. I believe every individual is a unique creation of God, which I translate to mean we are all God’s X Factors in our own lives.

(TE)Do you set goals for yourself as a artist or as part of your creative business?
(N)Before this year, (2012) not so much. This year, very much so.

(TE)Was auditioning for a network television show one of your goals?
(N)Being on a network television show by 2015 is one of my goals.

(TE)How did your background help you prepare for an open casting call event?
(N)I am used to riding the feelings of anticipation that build up before an audition when you are really going for something with all you are.

(TE)Let’s take a look behind the scenes at you rehersing before your audition:

(TE)Were there any surprises during the audition process?(N)I was surprised to see how many fellow local bay area artists were there to go for it as well.  I love San Francisco as a (creative) community.
(TE)Can you tell us briefly the steps in this type of audition process?
(N)In a snapshot it is a cattle call. We were at the cow palace after all! But in a way you are “just a number” assigned to a seat and then you hope that your mini performance plus a big dose of providence enable you to stand out enough to get called back.

(TE)How much preparation did you do to prepare for your audition? A few days.

(N) I did as well as could be expected for someone like me.  An original artist developing my sound and figuring out how much I feel called to make music. I sang a medley of “Tonight” by fun and Amazing Grace.  After not making it to round 2 I did a little second guessing as to whether I should have gone for an original but I shook that off and made a decision on steps to take in approaching a future opportunity.

(TE)What would you have done differantly ?
(N)I would have gotten a coach familiar with X Factor for help to make sure I was presenting the truest expression of my artistic voice.

(TE) What did you learn from this process?
(N)I got inspired in a bigger way than before.  I learned that my purpose has always involved being an entertainer although I’ve doubted this for most of my life.

(TE)What advice would you give young singers attempting a big goal?  (N)-Pace yourself and enjoy the process.  Where you start as an artist may not be where you end up, but as long as you are expressing your true essence you will be a winner. "Pursue your art! Whatever it is. If you want to sing, then sing! If you want to paint, paint".

(TE) I have watched you fearlessly and enthusiastically explore a variety of creative genres, acting, singing, and writing. Have you always accepted yourself as a artist?

(N)I seem to have finally come to peace now with who I am and how I am made.  I am a beautiful child of God, and so are you. After much pain, life experience and a quasi identity crisis I have come accept God’s purpose for me in sharing his love through music and art. Music and art moves people and helps people get through life experiences they don’t have words for.  I appreciate this now and want to give back what I have been given.  I pray that my music will stir people in the way others’ music has moved me.  I am a work in progress, but knowing this now has added tremendous peace to my life.

(TE)  Nkechi, thanks for sharing your journey and evolution through the creative process as a artist!  We  wish you the best success going forward, and  sharing your inspiration with our readers!


Tamra Engle is a independent Business Strategist, Producer, Speaker and Blogger based in the S.F. bay area. She provides artist's and businesses  Artist Development, Performance Coaching, Production, Project Management, Process Improvement, and  Operations Development services via private consultations and assignments with a focus on  Lifestyle rebalancing,  to help you reach your objectives.
You can read more about services to help you and join her mailing list at:  
You can  email Tamra at

Sign up now for your 1 month Master Class’s to help your Creative Business:

Happiness the Creative process Pt 1

April's Topic is "Happiness" and features weekly posts to help you through the creative process-


Knowing what and how much of something is “good for us” is an eternal challenge that we all face.  Often the “right choices” means that we will deny ourselves pleasure. Like not eating a 3rd cookie.
Your mind is then faced with playing mediator to your “lesser” physiological self, and your “greater” moral self.  Some days, we have ALL had to have the 3rd cookie!


How much pleasure and its excesses are acceptable? 
 When it comes to pleasure, the debate has kept scholars, philosophers, and religious leaders busy for centuries.

The Great Matter - Artist unknown (3)

In 1534, King Henry VIII, a man not known to deny himself anything. Created his own Christian Church when he ordered the Church of England to succeed from Roman Catholic Church, Kicking off the reformation. 
Earlier, the Pope had refused to annul his marriage to Catherine of Aragon after not producing a male heir to the British throne. The annulment to allow the King to marry his mistress Anne Boleyn. 

This particular example of excess had a particularly high price for some of Henry's queen’s.

As artists we have found pleasure in the creation of art. Each of us, at one time or another could be found guilty of “losing our heads” in the pleasure of creating our own art.   
 Cookies, Kings and You?
What do Cookies and Kings have to do with us as artists?  We admit to enjoying things that make us feel good, and from time to time we have a holiday tossed our way,  and we "may" over indulge.  Our occasional discretion's make us feel better.... don't they?  Humans will go to extraordinary lengths to achieve "happiness"  

Let's take a look at happiness and artists creative process-
 Happiness has various definitions, because it is something that varies by individual,  for me it is the "quest for the appreciation of life" 

Psychologist Martin Seligman (2) summarized positive psychology's  findings:

Humans seem happiest when they have:

Pleasure: Beautiful view, Chocolate, yummy food, foot rubs, romantic liaisons.

Relationship: Knowing we are “part of”. The social engagement of interacting with others, even without the use of a portable electronic devices!

Accomplishment: Realizing a goal that you have established for yourself.

Participation:  Engaging in an activity or event that is challenging yet, enjoyable.

Purpose:  Knowing we are part of something much greater than ourselves.

*Can you think of  recent examples of your own happiness in each of these categories?

Create happiness: would you like to be part of a happiness project?  email me  a .jpg photograph of a image that makes YOU happy by Friday April 6th 2012.  My goal is to  to collect 100 images,  I will share your image in a special gift for weeks post.
Please include the following info in your email:
Email to:
Subject: Happiness Pic
Your Name: (if it isn't part of your email addy).

Tamra Engle is a independent music business strategist based in the S.F. bay area she is available for private & corporate consultations to help you develop your independent business,  produce your next demo. host a workshop or speak at your next event.
 You can read more about how she can help you,  when you join her mailing list at  you can email her at

References and Credits:

How high can you go? (pt 3 of a series)

February posts are are focusing on ways you can get additional visibility as an Indie Artist. 
How high can you go? is part 3 of this series.
Transitions occur in the music industry, the brightest stars, suddenly, ridiculously, gone.

Fame comes at a price, for a addict that is generally a fatal combination.

Think carefully about how high you want to be.


Do you want to be a known nationally touring act?
Do you want to rock your local scene and live off your tip jar earnings?
Perhaps  tour in your geographic region once or twice a year?
Do you seriously want International super-stardom?

All  levels require lots of hard work.  The last one requires something more for a select few that have that "special something"

The best way to maximize your visibility is to take a hard look at how big the fishbowl you want to rule is.  There are levels of success in any industry.
 In the entertainment industry there is tremendous pressure to produce results and sell records.  No spotlight is hotter than being a  pop / RB Female artist- Listen to Grammy winning producer Narada describe working with Whitney Houston and what  her schedule was like during the peak of her career.

10 steps to creating your Personal Brand

To be in business today, The most important job is to be head marketer of a brand called “you." If your not clear on what the brand is, it will not be clear to your customers. You will know, because they aren’t buying.

Are you selling lots of “product”? Are your shows, exhibits, and business humming? If not, then you need to spend some time clearly defining who “you the brand” are. I have listed some quick steps to help get you started on creating your own “personal brand”.

Step 1: Create your unique value proposition:
What makes you different than your peers? Your strengths, your passions, and your goals? If you left your job today, what would your colleagues miss? Know who you are, as well as who you are not. And play to your strengths.

Step 2: Find out how others see you: 
Ask trusted colleagues, co-workers, and friends for four or five adjectives (action words) they would use to describe you. What are you good at? What are your strengths? Write them down.

Step 3: Identify your goals/ priorities for the Year:
List 5 big priorities for yourself. To insure success make them
Specific, Measurable, Attainable, Relevant, Timebound?
This helps you craft a message to reach them.

Step 4: Identify your target audience:
Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your message.
This will not only help you clarify your message, it will help you deliver it to the right places.

Step 5: Pay attention to the details
Everything you do ultimately contributes to your personal brand.
Once your brand has been defined, make sure that the little things -- the way you dress, your body language, how you behave with co-workers, the emails you write – are all consistent with your brand message.

Step 7: Update your Bio / resume
Go through your Bio and resume to determine it is consistent with your brand.
Ensure they accurately defines who you are, and is in line with both your short-term and long-term goals. Self penned bio's stand out a mile a way invest in having a professional craft these for you! 

Step 8: Own your own website
Remember how your Mom used to tell you “you never get a chance to make a 2nd 1st impression?”
Your website is a direct reflection of YOU, a home-made site stands out a mile away, and reflects a level of quality readers will associate with your brand. Find web sites you really love and look at who built them, those are the people you want to set up your site, let the professionals do the work to make YOU look your best. This is also the hub of your social media network, here you own content, look and feel, AND your fan list. It should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value.

Step 8: Become a social networker
Set up accounts at social networking sites such as Facebook and Twitter. Connect with those in your target audience, don’t friend EVERY person that comes to you. Remember you want to focus on QUALITY not quantity. It doesn’t matter if you have 3,500 fans if only 10 of them buy from you. Create a relevant network of colleagues, fans, & businesses to subscribe to your pages. Contribute and interact to relevant updates on a daily basis. Make sure your updates are consistent to your branding message.

Step 10: Have a Newsletter
Constant Contact and My Newsletter builder are great Newsletter platforms to help you promote yourself to your target audience.
Commit to posting a newsletter no more than 1-2 times a month to announce shows or projects you are working on. Do not add people to your mailing list unless THEY have signed up, and do not mass text, or email groups of people (unless your using your newsletter platform.  These platforms offer subscribers a UN-subscribe link; so they can opt out, don’t be bummed if you lose a subscriber, you want a base of product buying show supporting fans. If your a spammer you will lose your fan base!

Would you like to share any personal brand success stories? add your comments below

If your ready to get started,  Then lets talk! 

Photo Credit:


Discovering your purpose

One of the greatest gifts my parents gave me was the love of books, and the desire to do anything I set my mind to.
(as long as I had a plan to do it right).

  I have conversations with friends and collegues everyday who are frustrated with being stuck and simply not knowing how to be able to make a living doing what they love.
 Many of us spend our lives endlessly searching for the quick fix to fill us.  I know I spent years, focusing on making money because that's what I thought, and was told,  was the important thing to focus on.  Yes, the great green does provide us with the "comfort" of having "things" around us, it doesn't really quench our thirst for fullfillment to do what WE love.

I know I have been given blessing  to search and seek what I love. For me, it took a huge life changing moment to stop me to acknowledge what I had known deep in my heart, that  I was chasing the wrong thing for the wrong reason. 

So I set forth to follow my calling,  and part of my work is to share this with others, and  help others "discover their calling" then, drop by drop our little pool grows into a great ocean of fulfillment.

We spend our lives seeking to feed 3 hungers:

1) To connect w/ the creative spirit of life:  At some point we become aware of the creative energy all around us.

2) To know and express your gifts:  Everyone contains some unique talent(s) some discovered some yet to be discovered- for the undiscovered many seek fulfillment in countless ways, 
the fastest cars, the biggest house, affairs, addictions, distractions from the day to day constantly searching for "IT".  Many spend their lifetimes looking for the thing that will provided the fulfillment they seek.

3)To know our lives matter:  Each of us wants to know that we will leave behind a reminder of their existence, a impression that we have left for others to see and experience after we have left.

Fulfillment is achieved by feeding all 3 of these hungers- we can make alot of money, have fame, but success w/out fulfillment means you are not feeding all 3 hungers!

First start with yourself- not the external demands put upon you or the situation.

Then, discover what makes you unique?  Where do you find your joy and passion?  When you connect with your passion your chances of success are HUGE. 

Finally find peace / solitude- The greatest gift you can give yourself is a quiet space, maybe it is a favorite hiking path, a favorite rock to stare out on the city, ocean or open space.  maybe a sunny corner of your favorite room.  If this solitude place is someplace that takes time to get to, then create a space where you can find a similar peace of mind.
 A client of mine, used posters, colors, and a ipod  to replicate the beach in her urban space.  This quiet place will help you deal with the starting w/ yourself, uniqueness, discovering where you find joy and connecting.  Your imagination is a powerful, and FREE tool you can use anytime everyday!


What is your ideal of "living the good life"?  In today's society  we are consumers, we focus on "things" the kind of car we drive, the designer clothing we wear, the cool new gadget everyone has, the neighborhood we live in.  Distill things to these elements:
Living in a place that you feel you  belong, with people your love and in relationships that work (including the relationship with yourself).  Having the right work.  When you focus on something you believe in with your heart & soul in a environment that represents who your are, and doing the tasks w/ purpose  you have suddenly found the meaning for yourself,  rather than trying to be something to everyone else.


Tamra Engle is a performing songwriter and business strategist who offers business solutions for creative minds to help them succeed in the evolving music and entertainment industries. As a performing singer-songwriter she has worked as a studio musician in Los Angeles; toured the U.S. and enjoyed the placement of her songs on television and nationally aired commercials. Her recent album was on the final round ballot for the 2008 Grammy's in the Best Contemporary Folk Album category.


  • Helping others achieve success doing what they love.
  • Insuring music education remains accessible to school age children.
  • Ending Violence against Women & Children.
  • Reef Preservation/Restoration
  • Deep Sea Diving


Richard Leider- The  Power of  Purpose
as recommended by Robert Temple

Are YOU the next American Idol?

American Idol Registration for Season 10 is being held in SF on August 17-18 w/ auditions scheduled on August 19th  @ ATT Park-  
Season 9 finalists Adam Lambert & Alison Iraheta both got their start at the SF Audition’s last season-

If you are 28 years of age or younger and a unsigned artist;  you MUST  have a plan, and air tight audition prepared to help guarentee a successful audition.
 *Show FAQ’s and information are listed on:

What are the secrets to getting past the initial round of auditions and onto the show? 

-Capturing a unique “star power”
-GET in front of the judges and through to the audition.

To do this correctly requires understanding the A.I. Audition process, preparation, lots of stamina, good humor,  And sticking to your plan.

Key area’s I  can assist  you with:

1)    Preparing for the screening and interviews before the  audition
2)    What to wear
3)    Selecting the right song to audition with
4)    Preparing for your performance mentally, physically, and spiritually
5)    Preparing your voice
6)    Rehearsing w/ Accompaniment
7)    Rehearsing on key consistently w/o accompaniment
8)    Video Performance Coaching
9)    Understanding the process from start to finish
10)  The 3 P's- Stage Patter / Performance / Perfection

In each city there are thousands that vie for a audition spot before the judges only about 100-200 make it to the judges evaluation  from there only 10-30 from each city to  actually make it to the Hollywood audition.

If you think you are the next American Idol?  You can prepare yourself for success with the proper guidance, practice, and coaching.

If your interested in gaining every advantage to have a great audition,  I have coached and prepared artists for showcase opportunities for SXSW, Folk Alliance, ASCAP AWARDS, GRAMMY’S & More…. contact me to help!

Tamra Engle is a performing songwriter, musician and consultant who offers strategic business solutions for creative minds to help them succeed in the evolving music and entertainment industries.
As a performing singer-songwriter whose recent album was on the final round ballot for the 2008 Grammy's in the Best Contemporary Folk Album category.
Tamra began her entertainment career as a studio musician In Los Angeles, Toured Nationally, and enjoyed placement of her songs on television and nationally aired ad campaigns.

-Helping others achieve success doing what they love.

- Insuring music education remains accessable to school age children.

- Ending Violence against Women & Children.

Individuals interested in making a difference in their lives and careers may contact Tamra at her website at

External References:

Missed Opportunities bum me out!

In the past 28 years in the music industry you have seen the fat label cat days-hot tub filled w/ beautiful girls 1 hairy backed producers, lighting cigars w/ C notes-
To the back on the street days.... The Fat cat is now an ol broken down Ally Cat after cocaine rehab. The beautiful girls are looongggg gone with the drugs and the money-

In a way today is like the old wild west, The old model of big label music deals is dead, and it's a Indie jungle out there what few "deals" are out there are not geared toward the performer making ANY money. The one thing hasn't changed is that it is STILL the Music Business- the smart and successful people are using basic business strategies to create and monetize the brave new world. Folks that shun technology and educating themselves about how business works will be find themselves forever treading in the same small pond with no measurable earnings from their craft.

Let me give you a couple of examples of missed business opportunities that happened this past weekend:

Example 1- Who to do business with:
A client recently asked whether they should do business with a particular organization who for $400 / yr would "promote" the "selected artists" to their in house Music Supervisors and Publishing company.
(It wasn't clear if your $400 suddenly made your "a selected artist" or THEY decided which artist was bestowed that title).

Beyond that, on the website in the selected artist publishing area the word MUSIC is Mis-Spelled as MUISC. If I was not hesitant to give up my $400 I now would be.


A much better investment would be have your $400 applied toward a direct & measurable result.
I would recommend a business assessment where you are provided with the framework you will need to insure you have a catalog which is properly cleared, licensed, THEN learn to to properly use the tools to develop relationships DIRECTLY with the music supervisors/ publishers. These folks are SO BUSY that when you have established a repoire, and have a properly prepared pitch for them you have maximized your opportunity for having your songs HEARD and considered for placement WITH the decision makers.

EXAMPLE 2- Where is the business?

I recently performed at & conducted a workshop at a 1st time GO GREEN Expo:
Granted in Northern California the GO GREEN mantra is a bit like preaching to the choir, but a good cause and great info for a FREE bring your family event.
No where on the GO GREEN Sacramento website did they have the event address! or a QUESTIONS or FAQ link.

If I had not been performing there I would have given up looking and found something ELSE to do.

Needless to say it wasn't a surprise to me that the micro version of the Los Angeles Expo that I had previously performed at was a HUGE missed opportunity- & for all the business owners that paid money to have a booth at the expo???? money down the drain because targeted leads didn't know how to get to them.

LESSON: if your business provides a service- put your address on ALL of your marketing collateral INCLUDING the WEBSITE.
Website Content Review! make sure it's current and targeted DO NOT put any barriers between you and your customers.

EXAMPLE 3: What is your business?

Conventions & Expo's have booths filled with people selling you their products or service: Unless you can capture your audience in the 1st 15 seconds you have lost the sale. EVERYONE must have a "elevator pitch" (called this since you should be able to tell someone in the time it takes to get from one floor to the next who you are and what you do).
In music this missed opportunity happens thousands of times each day.
When someone asks you what you do ? I hear songwriters say " oh I'm a singer songwriter" REALLY wow! know if your a girl I assume you sound like Jewel or a guy John Mayer or James Taylor and I'm kinda bored with you.
What if you Tell me your a performing songwriter that sounds like Green Day doing a rockabilly jam w/ Sinatra developing your catalog for film & television Then I know what you sound like, and that your a developing artist with a interest in placement opportunities.
NEXT, the knowing when to and when not to pitch....

Every day you meet at least 5 people who are potential customers- properly utilizing opportunities, developing relationships so you grow your base so each DAY you have a minimum number of individuals BUYING something from you.

These are 3 examples reflecting missed opportunities for customers to buy something, or add to a strong foundational componant that you are building toward your dream opportunity.
You might not even recognize the opportunity passing by, unless you know where to look.

These are a couple of examples of area's I can help you:


If you are interested in learning how to make your passion a successful business let's talk! Face to face, phone, email or skype tele-consultations available.

I want to help you be successful, so you can help others succeed!


Creating mode...

As an artist I find things to be cyclic. Creating a new release is a birthing.
Spring Gardens, digging in the dirt, and planting the seeds to go back in the studio... Creative seeds are scattered about in scribbles, and ponderings in the margin of books and journals.

Texturing music,
blending, sounds
and emotions
til it stands on it's own

Then shoved out of the nest to see the world.........

Behind the scenes you also get to take your lumps for not fitting in a box....
Not everyone feels comfortable being in a collaborative environment, they get scared, and I think the fear stops them from growing. Fi Fi Fo Fife-dom

I want to learn from everyone, What excites you about what you do ?

How can each of us use what we love so dearly to help others around us?

I think that is religion to give something with total love and let it help another.

You can check out some refinements I have made to my website under my services.
I'd love to help you discover, rekindle, or even make a living from what excites YOU.

Volunteers & Songwriting workshop

March 16 & 23rd 6:30 pm-8:30
344 Main St.
Vacaville, Ca.

1.5 hr instructor led group songwriter workshops- you will learn industry tips and tricks to lean how to use tools that will help you generate a catalog of finished songs.
*and create collaborative partnerships to work with!

MARCH 16TH 6:30pm (Pt 1 of 2) Group songwriting workshop- Learn how to write amazing catchy songs- in this hands on lesson-

MARCH 23rd 6:30pm (Pt 2 of 2) : You will perform your new song- and get instructor feedback!. ( students must have participated in Pt 1 workshop to perform)

$50 for both workshops.

Limited to 25 people
Reserve your space at:


Tamra Engle is a social entrepreneur, performing songwriter, musician & founder of GuitarTam Music. Offering strategic business planning & coaching for businesses, artists and bands to help them succeed in the evolving music and entertainment industries.
Her award winning debut CD “The Blonde Flame Sessions”was on the nominating ballot for the 50th annual Grammy Awards for best contemporary folk album), and soon to be released “Living the American Dream”.

For information and booking inquries:

Volunteers needed to help produce monthly Cougar Rock Shows (2-4 performances a month- 2-3 hr shows)

*Think 21st century Euro Vaudeville/ w/ a nod to burlesque- vintage steam punk to compliment my musical performances.

I need a team to help:

- Securing locations -event hosts
- Finding unique Acts ( dancers, unique visual landscapes, performers, singer songwriters, bands, performance art).
- Booking Shows / Tours in western region
- Posters / promotions design & printing
- Sound Engineers
- Lighting AV tech
- Stage director
- Marketing on social media putting up posters getting word out!
- Finding sponsors for show raffles / give away’s
- Help get paying customers in the seats!

This role will appeal to a highly energetic and proactive individual with experience in managing events, promotions and conferences. Tertiary qualified in marketing, business or other related discipline, you possess excellent communication skills, both written and verbal and have high attention to detail. A strong awareness of brand development and marketing planning. An ability to work autonomously is important and is available for evening & weekend events. strong negotiation, stakeholder and supplier management skills.

Artist & Entreprenuer information:

TO APPLY: Email Resume & Cover Letter Describing why YOU are the best person for the job



I have been working hard on aligning my many projects and put them all under one roof.
What does this mean to you? I hope it makes information much easier for you to navigate- and provide you with the opportunity to join me in making our communities a better place!

I am so pleased to announce a new partner to my team: Tierra Tech Corporation, who has been working very hard to consolodate ALL of my social networking sites and update my website to house the different facets of GuitarTam Music & my Social Entreprenuerial programs-
They are helping me "Bridging people and society through the power of music."



Remember going out for the evening and being entertained?

There has been alot of work behind the scenes....putting together a new Cougar Rock Power Trio

Partnering with other outstanding performers, and expanding some performances to include audio visual and performing artists to take you on a musical journey that I really hope you will enjoy-Several tours are on the calendar. Can you still see a solo acoustic performance? SURE! but the new year will give you so much more:

Meet the band:

I am super excited to have the gifted multi percussionist & teacher Afia Walking Tree joining me- If you enjoyed Pele JuJu powerhouse shows, you'll love seeing and hearing the same dynamic percussionist bring her African Disporic rhythms to our show.
You will see a variety of gifted multi instrumentalists joining us bringing harmonic beat driven melodies to my music...

Do you need a new roof for your house? Host a Cougar Rock house concert & we'll get you and your guests dancing & take the roof off!

APPOINTMENT: Sr. Director N.A.R.I.P.:

NARIP (The National Association of Record Industry Professionals) has asked me to assume the role of Sr. Director of Marketing and Programs for their San Francisco Chapter.
NARIP promotes education, career advancement and good will among record executives. with an emphasis on becoming better informed and more effective executives, NARIP offers professional development opportunities, educational programs and seminars, the opportunity to meet and interact with peers, a job bank, a member resume database for employers, a mentor network, a newsletter and other services.
Interested in learning more?

We are hosting a holiday happy hour at El Rio in San Francisco from 6-8pm
Come meet other recording industry professionals and learn more about NARIP at

Dec 10th 6-8pm No-Host Bar El Rio 3158 Mission St San Francisco, CA 94110-4560
(415) 282-3325

Should you find yourself flying the friendly sky this spring, American Airlines has licensed MAYBE I'M RIGHT to be part of their inflight music program!


American Airlines In-Flight Entertainment Program

Dear Tamra Engle,

You have recently submitted your music for consideration in our Spring In-Flight Music Program
for flights that offer audio programming, Our passengers can enjoy up to 16 channels of music as well as a business and Technology report from Sky Radio, which exposes your music to the 4.2 million American Airlines passengers who fly in the each month. We are delighted to have selected you to add our growing roster of international artists that will be highlighted in our spring programming.
The agreement will specify the use of your song titled: MAYBE I'M RIGHT

Thank you for choosing American Airlines to showcase your music, we hope to see you soon!

Sept 2009 Newsletter...

Imagine driving down a long road in the desert night with the stars sparkling above when you.
Around the bend you see bright lights, hear music, and laughter coming from a crowded cafe by the side of the road.
Pull over and come inside, we've saved you a seat- you'll want to sing along, drink a cup and be filled with the "Aussie-AmeROCKana Wall of Sound" this amazing group weave's together with looping pedals Guitars, Violin, Harmonica, and a Banjolin named Maude....

We are packing up the tour vehicle for a quick visit to So. Cal (it's an upscale yuppy wagon so I am going to add antlers, which now means it needs a name- If you have any great name idea's email me at include your name recommendation and your mailing address- If we select your name we'll mail you a Saloon Tour music package- and promise to send you pictures of the wild Aussie Americana road show...
See Older Posts...